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Marketing News

• The messy WordPress drama explained: WordPress co-founder Matt Mullenweg is going after a rival hosting firm he says is ‘strip-mining the WordPress ecosystem’ (Link)

• 12 ways Google Ads uses Dark Patterns to manipulate your decision-making for their benefit, not yours (Link)

• “I've updated ~30 blog posts in the last 2 months. These were the 5 most common SEO mistakes I saw” (Link)

• How to create a roadmap for your PPC clients (Link)

• Content marketing has changed over time. Generative AI will likely transform it even further. Here's how marketers are handling and preparing for this AI evolution (Link)

• How semantic & traditional keyword research come together for better SEO (Link)

• How to use Google Trends to analyze your competitors’ brand engagement. Track brand search patterns and identify media placements that drive growth using Google Trends to gain a competitive edge (Link); here is SEMRush advice (Link)

• See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: Roles and responsibilities for content strategy development. (Link)

• 50 Ways Local SEOs Can Earn Their Keep (Link)

• Yoast AI Generate released on Yoast SEO for Shopify (Link)

• Every Company Will Be a Fintech Company... But Why Are They Not (Still)? The hard things about building embedded fintech products (Link)

• Work-life balance, integration, or prioritization? Things I questioned myself 1 year after leaving a full-time job (Link)

AI News

• Bigger AI chatbots are more inclined to spew nonsense — and people don't always realize. Artificial intelligence models are improving overall but are more likely to answer every question, leading to wrong answers. (Link)

• Meta lets businesses create ad-embedded chatbots (Link)

• Google is working on a new AI model aimed at competing with OpenAI's o1 in logical reasoning capabilities, according to insider reports. The project focuses on improving AI performance in complex math and programming tasks (Link)

• Bing AI companion update (Link)

• OpenAI Cofounder Durk Kingma Joins Anthropic (Link) (Link)

• Bing Generative Search Experience Rolling Out (Link) from Bing (Link)

• AI can boost growth and make Europe more competitive… from Google (Link)

• Behind OpenAI’s Audacious Plan to Make A.I. Flow Like Electricity. Sam Altman, OpenAI’s chief executive, is talking to the United Arab Emirates, Asian chipmakers and U.S. officials to expand the computing power needed to build artificial intelligence. (Link)

Cool Tools

• Headshot Generator: Transform selfies & everyday photos into professional headshots (Link)

• EveryAIIMage: Search for free images made with AI (Link)

• SuperHuman: Productive email app (Link)

• Strut: Combines your notes, docs, and writing projects together in collaborative workspaces supported by A. (Link)

• Quiky: Free AI Email Generator (Link)