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- ✨Optimize✨- Master Google AI Overviews (AIOs) | New Alexa+ | Claude 3.7
✨Optimize✨- Master Google AI Overviews (AIOs) | New Alexa+ | Claude 3.7
Greg Ahern
February 27, 2025
This week’s sponsor is AgencyCon
AgencyCon The Digital Marketing Conference
• Intimate setting: Small conference, small groups, and extra networking.
• Actionable takeaways: How many times have you left a conference with just broad advice that you cannot apply? That won’t happen here. Case studies, discussions, and lessons you can use are all in the DNA of this conference!
• Informative: Speakers are not allowed to “sell from the podium”.
Marketing News
The Impact Of AI Overviews On SEO, Analysis Of 19 Studies (Link)
Not appearing in Google AI Overviews significantly harms webpages: Study Pages that get featured in Google’s AI Overviews benefit from more traffic, while those excluded lose clicks, a new study finds. (Link). Exploring the Impact of AIOs on Web Traffic (Link)
The State of AI Chatbots, ChatGPT, Gemini or Copilot, and SEO, 14 studies to answer 4 key questions (Link)
Introducing the Programmatic SEO Plan Builder: Streamline Content Strategy (Link)
The future of ecommerce search: Insights from 200+ retailer. This report reveals how AI-driven search is transforming ecommerce and turning more searches into sales. (Link)
Survey: 42% of people say Google Search is becoming less useful (Link)
SEO prioritization: How to focus on what moves the needle (Link)
Discovery calls and how to do them (Link)
Why your Average Position in Google Search Console is Absolute Rubbish (Link)
Building Quality Backlinks Without Dodgy Tactics (Link)
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AI News
Meet the new Alexa+. The improved Alexa can process visual information, understand user emotions and environments, and provide context-aware responses (Link)
AI-powered search engine Perplexity says it’s building its own web browser. (Link)
Workers’ experience with AI chatbots, such as ChatGPT, Gemini or Copilot in their jobs (Link)
Is it Lunacy to Put a Data Center on the Moon? (Link)
AI cracks superbug problem in two days that took microbiologists a decade. (Link)
AI-designed chips are so weird that 'humans cannot really understand them' — but they perform better than anything we've created (Link)
Claude 3.7 Sonnet and Claude Code…most intelligent model to date and the first hybrid reasoning model on the market (Link)
DeepSeek Gets an ‘F’ in Safety From Researchers (Link)
Grok AI Caught Hiding 'Misinformation' References to Musk and Trump (Link). Elon Musk’s AI said he and Trump deserve the death penalty (Link)
X doubles its Premium+ plan prices after xAI releases Grok 3 (Link)
Teenagers turning to AI companions are redefining love as easy, unconditional and always there (Link)
Meta in talks for $200 billion AI data center project, The Information reports (Link)
Apple blames ‘phonetic overlap’ for iOS dictation replacing ‘racist’ with ‘Trump’ (Link)
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