Subscribe | Free AI | CRO Audit | Cool Tools

Conversion Tips

Here are five ways your emails slip past traditional spam filters but still end up sent to spam and deleted by readers:

• No hyperlinks in the email

• No company signature (full name, title, company name, phone)

• Using a subject line or opening saying like “my boss said I should contact you…’’

• Using vague platitudes like, “I reviewed your site, and you are doing wonders in your industry…”

• Using an email address with a domain that doesn’t go to your site. Would you trust a company with a 404 error for a website?

A legitimate person would always provide a way to contact them in the email and tell you the company name and URL. Most people research a company before replying, so you need to provide that information.

Marketing News

• How Perplexity ranks content: Research uncovers core ranking factors and systems (Link). 59 ranking patterns (Link)

• Google swears it isn’t destroying the web with AI search (Link)… Googles blog (Link)

• The SEO throne is shaking: this study reveals why the first organic position no longer ensures success. The CTR for the first organic position has fallen from 28% to 19% within a year, due to the impact of AI Overviews. (Link)

• Google users are less likely to click on links when an AI summary appears in the results (Link)

• AI traffic is up 527%. SEO is being rewritten (Link)

• Email marketing statistics 2025: Key insights (Link)

• 40+ Email Marketing Statistics You Need to Know for 2025 (Link)

• Why your content strategy needs to move beyond SEO to drive demand (Link)

• 19 Experts Share Their Best Tips for Using AI To Help Your Marketing (Link)

• Charts: U.S. Manufacturing Trends Q3 2025… moderate and significant emphasis in digital transformation 60% … trade uncertaintes 76%, increase in raw material costs 62%, increase in insurance 85%…(Link)

• The Big Eight: A New Era of LLM Giants (Link)

• Negative Keywords: The Unsung Hero of PPC Campaign Performance (Link)

• The Ultimate Guide to Guest Posting for Link Building (Without Getting Penalized) (Link)

• Ask Anything In AI Mode Within Google Product Search Listings (Link)

• AI search is booming, but SEO is still not dead (Link)

• Elon Musk says X plans to introduce ads in Grok’s responses (Link)

AI News

• OpenAI teases GPT-5 launch event this Thursday (Link) Live Stream 10 PM PT (Link)

• How US adults are using AI, according to AP-NORC polling (Link)

• Anthropic rolls out Claude Opus 4.1 with improved software engineering accuracy, with Agentic, Codin,g and Reasoning Upgrade. “We plan to release substantially larger improvements to our models in the coming weeks.” (Link) Anthropic post (Link)

• OpenAI makes its debut on Amazon’s cloud service. The company’s open-weight GPT-OSS models are now available on Amazon Web Services, letting customers access OpenAI models through the Bedrock and SageMaker platforms for the first time. (Link)

• Report: Amazon Says AI Rate Limits Are For ‘Fair Access,’ Not Capacity Constraints. AWS is reportedly facing criticism over the limits it places on customers’ use of Anthropic’s artificial intelligence (AI) models. (Link)

• Google’s AI coding agent Jules is now out of beta (Link)

• OpenAI releases a free GPT model that can run on your laptop (Link)

• Google says its AI-based bug hunter found 20 security vulnerabilities (Link)

• Enterprises prefer Anthropic’s AI models over anyone else’s, including OpenAI’s (Link)

• ChatGPT will ‘better detect’ mental distress after reports of it feeding people’s delusions (Link) OpenAI What we’re optimizing ChatGPT for (Link)

• OpenAI’s ChatGPT to hit 700 million weekly users, up 4x from last year (Link)

• Anthropic framework for developing safe and trustworthy agents (Link)

• Perplexity is accused of scraping websites that explicitly blocked AI scraping, according to internet infrastructure provider Cloudflare. (Link)

• OpenAI is practically giving ChatGPT to the government for free (Link)

Cool Tools

• Gemini Storybook - Storybooks for kids (Link)

• Floot - Web app builder (Link)

• Base44 - ADHD helper app (Link)

• Brat Generator (Link)