✨Optimize✨- Google "How To" on AI Overviews | AI-Mode by Google

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Marketing News

• Google’s Official Advice On Optimizing For AI Overviews & AI Mode (Link) Google’s post (Link)

• Shop with AI Mode, use AI to buy and try clothes on yourself virtually. Our new AI Mode experience is built for every part of shopping — from finding inspiration to buying at the right moment. Plus, our virtual try-on tool now works with your own photos. (Link) (Link)(Link)(Link)

• AI Overviews ARE Impacting SEO. Here’s What to Do About It (Link)

• 74% of New Webpages Include AI Content, Study of 900k Pages (Link)

• The decline of e-commerce search ads: Are shopping campaigns to blame? Traditional search ads are losing ground as Google doubles down on Shopping. Adjust your e-commerce advertising strategy before it's too late. (Link)

• From Search To Discovery: Why SEO Must Evolve Beyond The SERP (Link)

• Google Announces Largest Ads Bidding Update In Over A Decade. Google launches Smart Bidding Exploration, a new feature to help advertisers unlock untapped conversions by expanding eligible queries without changing audience targeting. (Link)

• How Referral Traffic Undermines Long-Term Brand Growth (Link)

• A Declining Internet (Link)

• Flash Sales without Brand Damage (Link)

• How Search Console Reveals AI Overviews (Link)

• Link building in 2025: 12 ways to win or fail. Navigate the dos and don'ts of link building today. Maximize your website's potential with effective backlinking practices. (Link)

• Beware of shady backlink tactics (Link)

• GA4 Custom Event Tracking for SaaS Without the Headache (Link)

• Understanding Content Quality Signals for AI Algorithms (Link)

• How to Optimize Google Maps Citations for Local SEO Success (Link)

• Zero-click searches: Google’s AI tools are the culmination of its hubris. Google's first year with AI search was a wild ride. It will get wilder. (Link)

AI News

• OpenAI Unveils New Tool for Computer Programmers. The tool, Codex, will be able to handle multiple tasks at the same time, the company said. OpenAI is also in talks to acquire a coding tool called Windsurf for $3 billion. (Link)

• Why We’re Unlikely to Get Artificial General Intelligence Anytime Soon. The titans of the tech industry say artificial intelligence will soon match the powers of humans’ brains. Are they underestimating us? (Link)

• After months of coding with LLMs, I'm going back to using my brain (Link)

• OpenAI Unveils New Tool for Computer Programmers (Link)

• Google Gemini Upgrades: New AI Capabilities Announced At I/O. Google Gemini upgrades include Chrome integration, Live visual tools, and enhanced 2.5 models. Learn how these AI advances could reshape your marketing strategy. (Link)

• Apple plans to make its large language models available to developers (Link)

• Will Truth Survive AI? Insights from the Front Lines of the Debate (Link)

• Why We’re Unlikely to Get Artificial General Intelligence Anytime Soon. The titans of the tech industry say artificial intelligence will soon match the powers of humans’ brains. Are they underestimating us? (Link)

• Google announces ‘AI Pro’ and new $250/month ‘Ultra’ subscription (Link)

• Claude Code Tutorials (Link)

Cool Tools

• EasySlides - Free AI Presentation Maker (Link)

• EchoNotes - Daily idea capture app (Link)

• PanelsAI - Top Generative AI Models in One Place (Link)

• AniSora - Anime Video Generation (Link)

• Algebras - agentic localization for 300+ languages (Link)