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Marketing News

• AI SEO: How to be visible in Google AI Overviews, chatbots, and LLMs - Optimize your content for Google AI Overviews and become a go-to source for chatbots and large language models. (Link)

• 5 Straightforward Ideas to Make Your Content Different from AI Copy Generators and Even Competitors (Link)

• Google AI Overviews: The Role of Large Language Models and Google Gemini (Link)

• New search engine SEO tool. SERPrecon compares your site against competitors using the same methods search engines use - vectors, machine learning, and natural language (Link), Here is another to check out Liftedpages (Link)

• Painkillers vs Vitamins in B2B Marketing, a metaphor: “It's easier to sell 'painkillers' than 'vitamins' because the need is more urgent” (Link)

• New Google Shopping Researched With AI & More Shopping Features (Link)

• Google Search Ranking Volatility Again Heats Up (October 15th) (Link)

• Top Benefits and Drawbacks of Using AI Content Creators (Link)

• The Ultimate Cheat Sheet to Holiday Advertising in 2024 (Link)

• 5 Quick Tips for Creating Better Content (Link)

• Leading SaaS platform Semrush acquired Search Engine Land. Search Engine Land to Expand Educational Offerings (Link)

• Ditch the Homepage (Link)

• Google tag diagnostics tool ads two new settings: Tag has stopped sending data, Tag found too low on page (Link)

AI News

• Who needs text-based prompts when you can simply talk to your favorite AI? Voice interaction is the hot new feature that developers are scrambling to add to their models (Link)

• Alibaba’s international arm says its new AI translation tool beats Google and ChatGPT (Link)

• Mistral releases new AI models optimized for laptops and phones (Link) (Link)

• Lattice Flow: this LLM framework takes a first stab at benchmarking Big AI’s compliance with the EU AI Act (Link) (Link)

• The New York Times tells Perplexity to stop using its content (Link)

• Amazon Kindle now with AI (Link) Amazon details (Link)

• 4 Ways to Advance Transparency in Frontier AI Development (Link)

• Can AI Scaling Continue Through 2030? (Link)

Cool Tools

• Focus Buddy - Get more done than ever before (Link)

• DuckDuckGo new AI Chat - With multi-models to choose from (Link)

• AI Comic Factory - Turn your ideas into vibrant comic stories (Link)

• Superflex - AI frontend code writer (Link)

• Dezbor - Create Dashboard with AI & No Code (Link)